Get Strategic – Spot & Engage Missing Customers Early
Tracking missing customers is harder than it sounds—especially when the signs are buried in your data. That’s why we’ve made it easy in Axiom-Apps.
Each of your analyses—Lane, Customer, Carrier, Team Assignment, and Items—includes Change Analysis tools to help you monitor shifts like missing customers, missing lanes, volume declines, and more.
Your assignment today: Add a watch card for missing customers. This is just a small step in a larger change monitoring strategy—more on that soon!
Review their past loads, pricing, and service history — as well as shifts in the market — to identify potential issues and assess whether your rates or service levels need adjustment to stay competitive.
Reach out directly👋
Check in with them to acknowledge the absence and express interest in continuing the relationship. Ask them why they’ve stopped shipping and what could bring them back.
Introduce new services or incentives 🚀
If you’ve added new service capabilities, technologies, or cost-saving strategies — such as discounts or better payment terms — highlight these to renew interest.
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